Prove · Only on AuthorSend

The only email platform that tracks past the click

Every other platform stops at opens. AuthorSend gives each book one universal smart link that routes readers to whatever store they shop, tracks every click by store and device, and ties conversions back to the email that caused them — so your launch report ends in results, not just an open rate.

14-day free trial · Every core feature on every plan

Smart links — “The Midnight Crown”

authorsend.link/midnight-crown

Copy

Clicks by store — readers land where they actually shop

Amazon 64%Apple Books 18%Kobo 11%B&N 7%

Total clicks

4,182

+22%

From email

3,016

Mobile

71%

Smart book links

One link, every store or destination covered

Stop pasting four retailer URLs into every email. Each book gets one universal smart link that routes readers to Amazon, Apple Books, Kobo, or Barnes & Noble — and any store or destination you sell from — with a default fallback and device-type routing so everyone lands somewhere they can buy.

  • Per-store click split, total click counts, and device breakdown for every link
  • Retailer attribution tags carried through the link, so pre-order clicks stay credited to your campaigns
  • Universal fallback so a reader always lands somewhere they can buy, on any device
Smart links — “The Midnight Crown”

authorsend.link/midnight-crown

Copy

Clicks by store — readers land where they actually shop

Amazon 64%Apple Books 18%Kobo 11%B&N 7%

Total clicks

4,182

+22%

From email

3,016

Mobile

71%

Results, not just opens

Follow the send through to the result

Opens and clicks only tell you an email got attention. AuthorSend connects the click to what happened next — which link a reader took, which landing page they converted on — so you can see which sends actually moved the needle instead of guessing.

  • Click-through tracked per link and per campaign, wired into your reports
  • Landing-page conversion tracking attributes signups and sales back to the send
  • Honest reporting: an unmeasurable result reads as “no data,” never an invented number
Reports — “Launch performance” (saved report)
Metrics:OpensClicksAttributed salesLast 90 days
JulAugSep
NewsletterOpensClicksSales
Midnight Crown launch52.4%11.2%214
October reader update48.7%7.9%38
Backlist spotlight: Ember Vault44.1%6.3%57
Follow the money

Everything between the send button and the sale

Universal store routing

One link sends each reader to the store they actually shop — Amazon, Apple, Kobo, B&N, or anywhere you sell.

Per-store click split

See where readers go — which retailers get the clicks — for every book link you share.

Device breakdown

Know whether your buyers click from phone, tablet, or desktop, and route them accordingly.

Honest attribution

When a result isn’t statistically meaningful, the report says so — never a made-up number.

Retailer attribution tags

Attribution tags carried through smart links keep pre-order and store clicks credited to the campaign that drove them.

Conversion tracking

Landing-page conversions tie back to the email that sent the reader there, so results roll up to the send.

For years I knew my open rates and nothing else. Now I send a launch email and watch the attributed sales land next to the estimated ROI. It’s the first time my newsletter has felt like a business.
Marcus WebbBusiness coach

Stop guessing whether your emails actually sell

Start a 14-day free trial and see where your next send sends readers — and what they do next.

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